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  1. Dennis Deacon

    Wow! Unbelievably practical, useful, helpful article. I’m a GA head, but not in advanced methods. I use GA for determining effectiveness and aiding in user experience research. The new GA is exciting, yet slightly daunting (if you’ve been used to the old GA for several years). This post covered the highlights, spotlighting the value of each topic, to make you want to stop what you’re doing and dig in. Kudos! (…and when will you be offering your online training in GA?) :-)